Monday, April 28, 2008

The story of Lamborghini

In the year of 1963, Ferruccio Lamborghini was earning big bucks from selling his tractors that he decided to pep up his garage with a Ferrari 250 GT, so he went and purchased this superior sports car. While maxing out its performance on the lush Italian roads he noticed a problem with the clutch system. Being the gentleman that he is, he personally confronted Enzo Ferrari with the issue, Enzo ignored his request and sent him away telling him to rather drive his own tractors. Infuriated, Ferruccio went back and tried to fix the problem himself. He then discovered that the clutch system was manufactured by the same company who provides the clutches for his tractors. So, he installed a more efficient clutch from his tractor warehouse and fixed the problem.
After this incident, Ferruccio lost respect for the Ferrari brand and decided that he could build more powerful and effective sports cars with his skills and expertise. With the help of an ex-Ferrari engineer he designed a sports car with a V12 engine and sleek design now popularly known as the Lamborghini.
This example shows the amount of inspiration and self motivation a particular unethical behavior can influence a person's perceptions and actions.

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